24Jun2025

Most banks won’t talk about revenue payout ratios — and why that matters

Disclaimer: The views and opinions expressed in the vapa Swiss independent wealth management blog posts featured on this page are solely my own and do not necessarily represent the views of any institutions or organisations I may be associated with. These posts are intended to share personal insights and perspectives and should not be interpreted as official statements or positions of any affiliated entities.

Let’s talk about payout.

Most independent wealth managers are upfront. They define precise, transparent payout ratios and show how revenue splits work. Relationship Managers (RMs) know exactly what they earn and why. This transparency builds trust and motivates and attracts entrepreneurial talent.

The contrast with traditional banks

Now, think about most traditional banks. They avoid this topic because absolute transparency means exposing the business’s earnings. It’s not just about advisory fees; it’s about retrocessions, transaction costs, and—most of all—the placement of in-house products.

Most banks generate much of their revenue by pushing their products. That’s where the conflict starts.

Why it’s rarely discussed

If they share a proper payout model, they’d need to explain:

  • Why do certain products get priority
  • How much is taken off the top
  • And why RMs aren’t fully rewarded for what’s best for the client

That’s a conversation most banks prefer not to have.

Independent firms offer a better model.

Most independent firms don’t carry that weight. Their models are lean, they don’t rely on internal product sales, and their payout logic is simple. Because their economies are cleaner, they can share more.

And that clarity matters.

Because, in the end, this isn’t just about money. It’s about trust. Ownership. Freedom to serve clients without bias. Most RMs want that. But many stay stuck in outdated models, unsure of another way. There is.

A simple question for RMs

So here’s the real question for RMs:
Would you happen to know what you’re earning?
Are you digging through spreadsheets and internal rules just to understand your compensation plan?

The future of wealth management belongs to firms that treat RMs like real partners, not just producers.

Time to rethink the Revenue Payout Ratio model—and how it affects trust, transparency, and RM retention today?

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Graffiti-style “Why?” symbolises the need for transparency in revenue payout ratios for wealth managers

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