15Aug2025

Naming Files in 2025: Strategy or Survival?

Disclaimer: The views and opinions expressed in the vapa Swiss independent wealth management blog posts featured on this page are solely my own and do not necessarily represent the views of any institutions or organisations I may be associated with. These posts are intended to share personal insights and perspectives and should not be interpreted as official statements or positions of any affiliated entities.

Sometimes the true challenge isn’t creating the content – it’s naming it.

The draft is ready. You save it. Client_Presentation_2025.pdf β€” clean, logical, elegant.

Then comes the edit. A version with minor changes. Then one with significant changes. 🌱 Then the one your colleague touched. ⏳ Then the one Legal reviewed. ✨ Then the one the client didn’t like, followed by the one they approved.

And suddenly your desktop reads: 🚫 Client_Presentation_FINAL_v2 🚫 Client_Presentation_FINAL2_REAL βœ… Client_Presentation_USE_THIS_ONE (final).pdf

Somewhere along the way, the naming system breaks down. The strategy becomes survival. You rely on memory, context, and instinct. Even AI tools start suggesting filenames like: β€œMightBeTheRightOne_v7”.

Everyone has a different logic. Some go by date, others by recipient, and some by emotional state. β€œDraft_JustInCaseClientHatesIt” is more common than we’d like to admit.

Digital Clarity in a Cluttered World

Precision matters in independent wealth management. But digital organisations are often held together by good intentions and folder structures, last reviewed in 2019.

The real risk isn’t version control. It’s the slow erosion of confidence: β€œIs this the final version?” β€œDid we send this to compliance?” β€œWhy is the one called β€˜Old’ actually the one we used?”

🧠 Sunday school holiday thought: Digital clarity starts with names. But staying organised takes more than clean folders β€” it takes shared habits. And maybe a quiet moment to delete β€œCopy of Final_FINAL (1).pdf” once and for all.

Source: LinkedIn

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Confused man looking at multiple PDF files with inconsistent names like "FINAL_REAL", "DRAFT", and "USE_THIS_ONE"

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